First lady Michelle Obama was asked by a presidential impersonator during a Tuesday Twitter Q&A, “On average, how many calories do you burn every time you turn up?” Her response, posted on Vine, quickly became a social media sensation: #TurnipForWhat.

Despite heavy publicity surrounding General Motors’ recall of more than 2 million cars because of a deadly ignition-switch defect, less than half the owners have gotten their vehicles fixed because they aren’t aware of the issue.

As a result, GM is sending out Facebook messages and making phone calls to the car owners, and CEO Mary Barra has even sent a personal letter urging people to get the switches replaced.

Fortune 500 companies are using corporate blogs less often, according to a recent study.

Fortune 500 companies are using corporate blogs less often, according to a recent study.

Top five social media turn offs for moms (via Current Lifestyle Marketing)

Top five social media turn offs for moms (via Current Lifestyle Marketing)

pewinternet:

The ever-growing digital native news world now boasts about 5,000 digital news sector jobs, according to our recent calculations, 3,000 of which are at 30 big digital-only news outlets.

As journalists gather for #ONA14, here are 5 questions and answers about social media and the news.

Burberry and Home Depot are among the brands testing Twitter’s new Buy button.

fastcompany:

6 things brands should know about using Instagram’s Hyperlapse
"We’re sorry we came off like an overbearing mother who is always asking when you’ll find a nice boy or girl."

— Pinterest apologizes after sending an email to some users congratulating them on getting married. Turns out many of those women were single, and they did not appreciate it.

News, TV and movie clips, and advertisements could soon appear — and then disappear — on Snapchat, according to The Wall Street Journal, which reported the service is in talks with media and advertising companies about launching a service called Snapchat Discovery.

News, TV and movie clips, and advertisements could soon appear — and then disappear — on Snapchat, according to The Wall Street Journal, which reported the service is in talks with media and advertising companies about launching a service called Snapchat Discovery.