March 21, 2013
4 notes
"If you feel, respectfully, that you can get a higher return than the 38 percent you got last year, it’s a free country. You can sell your shares of Starbucks and buy shares in another company."

— Starbucks CEO Howard Schultz at the company’s annual meeting defending its support of same-sex marriage to a shareholder who questioned the company’s value after taking its stand. Last year, Starbucks endorsed Washington state’s gay marriage legislation, which led to the National Organization for Marriage launching a campaign called Dump Starbucks that urged consumers to boycott the coffee giant.

starbucks lgbt consumer
December 18, 2012
10 notes
Starbucks’ #SpreadTheCheer Twitter campaign has backfired. The company recently asked customers to tweet some holiday cheer using the hashtag. The company soon received a barrage of tweets that criticized Starbucks and its low tax rates and labor practices in the UK, according to the Telegraph. The critical tweets were displayed on a giant screen at London’s Natural History museum, where Starbucks sponsors the ice rink. A Starbucks spokesperson told The Huffington Post that the company apologizes to any ice rink visitors “who may have been offended by inappropriate messages” displayed on the screen and noted that a “temporary malfunction” with its Twitter filtering system allowed the critical and at times profanity-laced tweets to leak through. (via The Huffington Post)

Starbucks’ #SpreadTheCheer Twitter campaign has backfired. The company recently asked customers to tweet some holiday cheer using the hashtag. The company soon received a barrage of tweets that criticized Starbucks and its low tax rates and labor practices in the UK, according to the Telegraph. The critical tweets were displayed on a giant screen at London’s Natural History museum, where Starbucks sponsors the ice rink.

A Starbucks spokesperson told The Huffington Post that the company apologizes to any ice rink visitors “who may have been offended by inappropriate messages” displayed on the screen and noted that a “temporary malfunction” with its Twitter filtering system allowed the critical and at times profanity-laced tweets to leak through.

(via The Huffington Post)

starbucks Twitter Social media
December 06, 2012
1 note
Starbucks, which currently has 18,000 locations around the globe with 11,000 in the US alone, plans on expanding its reach in the Americas with 3,000 new shops by 2017. Half of the new stores are expected to open in the US. The corporation, which has invested millions of dollars in the last 13 months on tea and juice businesses, plans on building its presence in China and the Asia-Pacific region in the next three years. Food will also be an increasing focus for Starbucks in 2013.

Starbucks, which currently has 18,000 locations around the globe with 11,000 in the US alone, plans on expanding its reach in the Americas with 3,000 new shops by 2017. Half of the new stores are expected to open in the US.

The corporation, which has invested millions of dollars in the last 13 months on tea and juice businesses, plans on building its presence in China and the Asia-Pacific region in the next three years. Food will also be an increasing focus for Starbucks in 2013.

starbucks global consumer
August 09, 2012
4 notes
Starbucks has partnered with mobile-payment start-up Square and will invest $25 million in the company. Starting this fall, Starbucks locations in the US will process all debit and credit card transactions with Square. Consumers will also be able to pay for their caffeine fix by showing a Square barcode with the “Pay With Square” smartphone app. The deal will help Starbucks reduce the credit card processing fees it pays to banks.

Starbucks has partnered with mobile-payment start-up Square and will invest $25 million in the company. Starting this fall, Starbucks locations in the US will process all debit and credit card transactions with Square. Consumers will also be able to pay for their caffeine fix by showing a Square barcode with the “Pay With Square” smartphone app. The deal will help Starbucks reduce the credit card processing fees it pays to banks.

starbucks technology mobile
June 12, 2012
3 notes
(photo: Amanda Rabinowitz/WKSU) Starbucks ordered 20,000 mugs from American Mug and Stein, one of the few remaining pottery factories in East Liverpool, Ohio. The factory has come close to going out of business many times, but the Starbucks order allowed it to double its workforce. The contract is part of Starbucks’ ongoing “Create Jobs for the USA” initiative. “There are hundreds of East Liverpools around the country today,” said Starbucks CEO Howard Schultz. “These towns have been left for dead. And even though it’s more expensive to manufacture this mug in the U.S. than it would be in China or Korea or Mexico, this is what we need to do.” (via NPR)

(photo: Amanda Rabinowitz/WKSU)

Starbucks ordered 20,000 mugs from American Mug and Stein, one of the few remaining pottery factories in East Liverpool, Ohio. The factory has come close to going out of business many times, but the Starbucks order allowed it to double its workforce. The contract is part of Starbucks’ ongoing “Create Jobs for the USA” initiative.

“There are hundreds of East Liverpools around the country today,” said Starbucks CEO Howard Schultz. “These towns have been left for dead. And even though it’s more expensive to manufacture this mug in the U.S. than it would be in China or Korea or Mexico, this is what we need to do.”

(via NPR)

Starbucks jobs corporate reputation
June 05, 2012


Starbucks mistakenly sent a tweet on Tuesday to Irish customers asking them what makes them proud to be British, but later apologized for the social media gaffe.

social media Starbucks Ireland