May 07, 2013

Mets’ PR director Jay Horwitz joked on Twitter that pitcher Matt Harvey, who is a big New York Rangers fan, would skip Wednesday’s game against the White Sox to catch the Rangers playoff game. But it was no laughing matter for some Mets fans, who were assured that Harvey would be at Citi Field on Wednesday. 

Sports MLB PR Twitter
May 06, 2013
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Allison+Partners has partnered with nonprofit organization San Francisco Giants Community Fund to provide pro bono PR services. The agency will help raise awareness to the organization’s work with the Junior Giants, the Round the Bases Reading Program, the World Series Ring Raffle, and the Harmon & Sue Burns Scholarship Program.

Allison+Partners has partnered with nonprofit organization San Francisco Giants Community Fund to provide pro bono PR services. The agency will help raise awareness to the organization’s work with the Junior Giants, the Round the Bases Reading Program, the World Series Ring Raffle, and the Harmon & Sue Burns Scholarship Program.

nonprofit baseball MLB PR
May 01, 2013
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"PR is more than a set of tactics or tools. It’s a mindset; the ideas that come from PR people are different than those that come from advertising people. Both are engaged in storytelling, but the PR idea stimulates discussion and has the potential to play out over years. A PR idea has to start with relevancy and newsworthiness."

— Edelman president and CEO Richard Edelman in a blog post on FleishmanHillard’s rebranding.

agency PR edelman
April 25, 2013
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Burson-Marsteller worldwide vice chair Karen Hughes and Hill+Knowlton Strategies executives Dan Bartlett and Mark McKinnon – all one-time advisers to President George W. Bush – attended the dedication of the former president’s library in Dallas on Thursday. The event brought together five US presidents (above).

Also in attendance was former White House Press Secretary Dana Perino (who is five-foot-two), seen above posing with much taller former NBA center (and Geico pitchman) Dikembe Mutombo.

politics public affairs PR
April 10, 2013
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Vogue editor Anna Wintour, who recently added the role of Condé Nast’s artistic director, is looking to hire “a heavy-hitting” PR pro with a background in business or politics, reports New York Post’s Page Six. The new hire will replace Vogue‘s director of communications Megan Salt, who is leaving the magazine to join Amazon Fashion.

Vogue editor Anna Wintour, who recently added the role of Condé Nast’s artistic director, is looking to hire “a heavy-hitting” PR pro with a background in business or politics, reports New York Post’s Page Six. The new hire will replace Vogue‘s director of communications Megan Salt, who is leaving the magazine to join Amazon Fashion.

Vogue fashion PR communications
April 04, 2013
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ColorComm hosted a panel discussion on advancing women of color last week at Edelman’s office. ColorComm board member and EVP at Edelman Trisch Smith spearheaded the effort. Panelists included CocoaFab.com founders Angela Burt-Murray and Shelly Jones Jennings. Burt-Murray recently served as editor-in-chief at Essence magazine, and Jennings is currently an executive at Black Enterprise. The panel was moderated by the organization’s founder Lauren Wesley Wilson.

Top: Panel hosted by ColorComm at Edelman’s digital space; bottom: CocoFab.com founders Angela Burt-Murray and Shelly Jones Jennings.

edelman agency PR
April 02, 2013
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While celebrity work remains an entertainment PR staple, content and branding also play key roles, as highlighted by industry leaders who joined Gideon Fidelzeid in Los Angeles for this PMK-BNC hosted roundtable. Read more, including a Q&A with Grammy Awards CMO Evan Greene, in this month’s roundtable. 

While celebrity work remains an entertainment PR staple, content and branding also play key roles, as highlighted by industry leaders who joined Gideon Fidelzeid in Los Angeles for this PMK-BNC hosted roundtable. Read more, including a Q&A with Grammy Awards CMO Evan Greene, in this month’s roundtable. 

PRWeek roundtable Entertainment PR
April 01, 2013
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AECOM SVP and CCO Paul Gennaro, who served in the US Navy from 1988 to 1994, is in a video series featuring former servicemen called “What I Learned from the Navy.” The goal of the video is to communicate to current  servicemen that they have marketable skills that are valuable in the civilian marketplace. Gennaro was recently named In-House PR Professional of the Year at the 2013 PRWeek Awards. 

PR careers career advice
March 28, 2013

This afternoon, PRWeek Talent Pool and the Business Development Institute did their part to help PR pros take the next step in their career development. Jointly, the two organizations presented the Future of Communications Career Workshop in New York City.

The PR industry is changing rapidly due to the constant, almost daily, evolution of technology. This workshop helped PR pros of all levels understand how to adapt with those changes, ensure greater success, and lead the innovation charge surrounding many of the hot-buttons issues including earned media, content marketing, and SEO.

Above from top left: Kathy Cripps, president of the Council of PR Firms, addresses a packed house; Keynote speaker Brian Kenny, chief marketing and communications officer at Harvard Business School discusses the convergence of marketing, communications, and PR as highlighted in the PRWeek Marketing Issue as well as the new role of the CCO; PRWeek senior editor Bernadette Casey leads a panel discussion, “Understanding the intersection between earned media, content marketing, and search,” with EVP of social media and audience development at PR Newswire Ken Dowell, Pfizer’s head of digital and social comms Robert Libbey, and chief digital officer at RF | Binder Linda Perry-Lube. PRWeek managing editor Gideon Fidelzeid moderates the “How is technology transforming the communications profession?” panel featuring Jeffries VP of marketing, branding, and comms Kris Maccini, Gorkana  MD Jeni Chapman, managing editor of GE Reports Tomas Kellner, and Weber Shandwick SVP Jenna Young.

PR careers career advice
March 27, 2013
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Facebook’s former director of corporate communications Brandee Barker sent a nasty message to ex-Facebook employee Katherine Losse who published a critical review of Facebook COO Sheryl Sandberg’s new book Lean In. Losse captured a screenshot of the message and shared it on social media. Barker is serving as a spokesperson for Sandberg, and she recently launched a new firm, The Pramana Collective, with fellow West Coast PR execs Sean Garrett and Brian O’Shaughnessy.

Facebook’s former director of corporate communications Brandee Barker sent a nasty message to ex-Facebook employee Katherine Losse who published a critical review of Facebook COO Sheryl Sandberg’s new book Lean In. Losse captured a screenshot of the message and shared it on social media. Barker is serving as a spokesperson for Sandberg, and she recently launched a new firm, The Pramana Collective, with fellow West Coast PR execs Sean Garrett and Brian O’Shaughnessy.

facebook PR