The most decorated Olympian in modern history Michael Phelps will get to hang on to his medals for now, despite a possible violation from a leaked ad campaign.  Phelps’ agent Peter Carlisle said the retired swimmer did not violate the International Olympic Committee rules when provocative pictures of the swimmer in a campaign for fashion house Louis Vuitton were leaked on the Internet during the London Games. The IOC’s provision known as Rule 40 prohibits athletes from promoting non-official sponsors during and shortly before the Games. Possible sanctions include stripping medals won by an offending athlete.

The most decorated Olympian in modern history Michael Phelps will get to hang on to his medals for now, despite a possible violation from a leaked ad campaign. 

Phelps’ agent Peter Carlisle said the retired swimmer did not violate the International Olympic Committee rules when provocative pictures of the swimmer in a campaign for fashion house Louis Vuitton were leaked on the Internet during the London Games.

The IOC’s provision known as Rule 40 prohibits athletes from promoting non-official sponsors during and shortly before the Games. Possible sanctions include stripping medals won by an offending athlete.

olympics campaign michael phelps