Taking the name “social Games” very seriously, the London Olympics scored more than 150 million tweets, and Jamaican sprinter Usain Bolt was the most talked about athlete on Twitter. From start to finish, fans turned to the micro-blogging site to talk about highlights and stand-out moments including Bolt’s 200-meter race, which generated 80,000 tweets per minute.
Even non-athletes got users chatting - the Spice Girls inspired a record-setting 116,000 tweets per minute during the group’s closing ceremony performance.

Taking the name “social Games” very seriously, the London Olympics scored more than 150 million tweets, and Jamaican sprinter Usain Bolt was the most talked about athlete on Twitter. From start to finish, fans turned to the micro-blogging site to talk about highlights and stand-out moments including Bolt’s 200-meter race, which generated 80,000 tweets per minute.

Even non-athletes got users chatting - the Spice Girls inspired a record-setting 116,000 tweets per minute during the group’s closing ceremony performance.